effort » Design

Banana Republic

admin — Mon, 24 Aug 2009 01:01:09 +0000

Banana Republic is planning to open stores in many new countries in the next few years. Working with AKQA in San Francisco, I art directed and designed the site for its international markets. The challenge was to find a system that worked not only for Banana Republic but also for Gap and Old Navy so that code and resources could be shared across the two sites in many different languages. The result is a design that is flexible enough to support all three brand identities. See also: Gap, Old Navy.

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Gap

admin — Mon, 24 Aug 2009 01:41:13 +0000

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Gap is expanding its international reach. As part of the rollout, they needed a global design that was flexible enough to allow for overhauls on a seasonal basis and accommodate multiple languages. The result is this site, built with the same HTML as the Banana Republic and Old Navy sites. I provided art direction and design for AKQA in San Francisco. See also: Banana Republic, Old Navy.

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Old Navy

admin — Mon, 24 Aug 2009 01:44:20 +0000

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Old Navy has stores in the United States and Canada. Up until last year, they didn’t have a separate website for the Canadian market. Working with AKQA in San Francisco, I art directed and designed this site for Old Navy Canada, which uses the same HTML structure as the Gap and Banana Republic sites. See also: Gap, Banana Republic.

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adidas

admin — Mon, 24 Aug 2009 01:55:40 +0000

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In the spring of 2008, I worked with EVB in San Francisco to design a web experience for adidas to promote their line of NCAA shoes for March Madness. The site allows users to view the limited edition shoes in a 3-D basketball arena.

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Adobe CS3

admin — Mon, 24 Aug 2009 02:08:54 +0000

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While working at EVB, I designed the site for the launch of Adobe CS3 — the first suite to include Macromedia products under the Adobe umbrella. Adobe wanted an immersive website where users could learn about the new features of the suite. We delivered a choose-your-own-adventure experience to illustrate the new integrated workflows. The site won a Favorite Websites Award (FWA).

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Cheetos

admin — Mon, 24 Aug 2009 02:10:14 +0000

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I served as art director and designer for Studio B and Goodby Silverstein on this interactive 3-D experience for Cheetos in December 2008. Unfortunately, the project was killed before it saw the light of day for reasons unbeknownst to me.

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Bio-Rad

admin — Mon, 24 Aug 2009 02:11:42 +0000

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Art Direction and design completed while working as a freelance art director at Agency.com from February–May 2008

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The Hold Steady

admin — Mon, 24 Aug 2009 02:12:57 +0000

One of two websites I art directed and designed for The Hold Steady

Dim Mak Records

admin — Mon, 24 Aug 2009 02:15:11 +0000

Art Direction and design completed while working as an art director at Dim Mak Records from 2003–2006

Alberto Culver / VO5

admin — Sat, 19 Sep 2009 19:48:13 +0000

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I worked as a senior designer on the VO5 account at EVB. Our work won the account for the agency and we went on to build out an interactive campaign. The V05 Extreme Style Salon allowed visitors to upload their face, create an outrageous hairstyle using VO5 products and then send their work to their friends.

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